Making the healthy choice,
the easy choice.

Latest Update:

Dutch Minister opts for food education app

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The Choices Programme is a unique multi-stakeholder cooperation that aims to make the healthy choice the easy choice. Our goal is to help prevent obesity and other diet-related conditions. Choices criteria, set by leading independent scientist, indicate the healthiest option in each food-group. The positive front-of-pack logo helps consumers make healthy food choices and stimulates producers to develop healthier products.

Where is Choices Programme active?

Netherlands
Dutch Choices Foundation Ik Kies Bewust
http://www.hetvinkje.nl/
Argentina
Choices based logo: ProDANyS
Belgium
Presence of Choices logo
Czech Republic
Czech Choices Foundation Vim có jím
http://www.vimcojim.cz/cs
Poland
Polish Choices foundation Wiem, Co Wybieram
http://www.wiemcowybieram.pl/
Iceland
Choices contact with Keyhole logo
Norway
Choices contact with Keyhole logo
Sweden
Choices contact with Keyhole logo
Finland
Choices cooperates with the Finnish Heart Symbol
Lithuania
Choices contact with Keyhole logo
Slovenia
Choices cooperates with Slovenian Heart logo
Macedonia
Choices contact with Keyhole logo
Singapore
Choices cooperates with Healthier Choice logo of Singapore's Health Promotion Board
Brunei
Choices cooperates with Health Promotion Center
Philippines
Choices contact with Wise Eat logo
Nigeria
Nigeria is a member of Choices International Foundation with Heart logo
Thailand
Choices cooperates with Smart Choice logo in Thailand
Malaysia
Launch Choices based programme 2017
China
Choices supports criteria development by Chinese Nutrition Society
India
Choices support initiative to implement Choices logo
Israel
Choices and Keyhole presented positive front-of-pack labelling
Mexico
Choices based logo proposal submitted
Zambia
Choices supports implementation of positive logo
Vietnam
Choices supports initiative to set up logo programme
Croatia
Choices cooperates with Croatian Healthy Living logo
United States
Choices cooperates with retail driven logo programme
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